Earthian

For Earthian, I proposed a visual direction focused on refining the brand’s typography, color system, and imagery for their website. The approach emphasizes clarity and restraint—using neutral tones as a foundation while reserving Earthian’s signature green for interactive moments. Imagery was thoughtfully crafted to strengthen the brand’s storytelling, helping communicate its earth-inspired, movement-driven identity through a more cohesive and intentional digital experience.